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Pharmaceutical Branding
Branding is such an important aspect of business that even apparently boring products such as pharmaceutical products, drugs and medicines become interesting and exciting.
Pharmaceutical industry branding is immature compared with the consumer and business-to-business segments—but that is largely by choice.
Industrial Design Disease
With the introduction of the computer age came the emergence of a whole new array of industrial design possibilities. The technological age, it seems, knows no bounds. But with all this, comes a price. And that price is Industrial Design Disease.
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