Philip Yaffe's Articles in Non-Fiction - Right Article - Article Directory
Search:

Philip Yaffe's Articles in Non-Fiction

Show All|Display Category|Title|Newest|Oldest
  • What Abraham Lincoln Can Teach Us about Clear, Concise Writing
    Abraham Lincoln, America's iconic 16th President (1861-65), was never known as either a great writer or a great orator. Yet he penned one of the most highly praised and oft-quoted speeches in history. It was probably so good because it clearly expressed his controlled passion towards the monumental event he was talking about. Nevertheless, it is possible to dispassionately analyze it and draw some important lessons.
  • Fixing the Flaws in the 10 Principles of Clear Writing
    A widely circulated list of 10 Principles of Clear Writing offers much useful advice. However, these “principles” are really tips and techniques. By understanding the true principles that underlie them, they can be used with even greater effectiveness and impact.
  • Yaffe’s Law vs. Murphy’s Law: A New Look at an Old Problem
    Murphy’s Law is considered by many to be the fundamental law of the universe. It states: “Anything that can go wrong, will go wrong.” Philip Yaffe claims to have found a loophole regarding writing and speaking. In this article, he shows how Yaffe’s Law can be used to counteract Murphy’s Law, leading to more persuasive marketing plans, sales letters, financial reports, etc., as well as speeches and oral presentations people will be eager to attend and actually listen to.
  • Laugh Your Way to Persuasive Communication
    If you can tell a joke well, you already possess many of the skills you need to write a persuasive marketing plan, sales letter, financial report, new product proposal, etc. Equally, you already possess many of the skills you need to prepare persuasive speeches and other types of oral presentations. This article shows how to use the hidden attributes of good jokes in all areas of persuasive communication.
Sign Up for a free account or learn more.
Submit Articles
Member Login
Top Authors
Submission Guidelines
Ezine Notifications
Article RSS Feeds
New Stuff
About Us
Link to Us
Contact Us
Privacy Policy
Terms of Service
Must See These
Article Manual
Finance Manual
Health Manual
Web Directory

Powered by Article Dashboard