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Philip Yaffe's Articles in Article Writing

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  • How Verbal Variety Kills Comprehension
    Some writers will do almost anything to avoid repeating a word to achieve "verbal variety". The fact is, judicious repetition aids readability and comprehension while varied vocabulary can actually harm it. The trick is to know when to be the same and when to be different.
  • Myths and Realities of Writing for the Web
    It is often said that writing for the Web is fundamentally different from other types of writing. It isn't. Good writing is good writing whether it is printed on paper or on a screen. Because of this erroneous belief, some advice given about writing for the Web is significantly detrimental.
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