Lara Newcomb's Articles in Marketing - Right Article

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Year-Round Clients For Your CPA Practice? Most accounting clients prefer a local accountant or CPA. Equally, the rivalry for accounting clients between firms is fiercest LOCALLY. And although the Internet, e-mail and accounting software have made it possible to deliver long-distance service in all matters financial, the fact remains that geographical proximity still rates highly within the criteria for choosing one's CPA and/or accounting firm. 7 Things You Can Do To Improve Your Online Marketing Presence To make progress, you must set time aside each day (or other regular time period) for marketing online. To that end, take a moment right now to block out time for online marketing over the next six months, beginning today. CPA Marketing: Getting New Clients To Find You. The basic issue for the small CPA firm is to compete successfully with larger firms by taking charge of its practice development with these seven marketing guidelines.

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