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Cicely K. Leblanc's Articles in Advertising

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  • The desirability to break the rules in promotion
    This article will not be long. In many ways the point is made by the title. It is naturally about the folly of formulas, the denial of rules and the shame of the same. It has of course to do with the requirement to. “think different,” the desirability to “break the rules” and the requirement of disruption.
  • Is creativity a luxury in advertizing?
    This article will not be long. In many ways the point is made by the title. It is naturally about the folly of formulas, the rejection of rules and the shame of the same. It has of course to do with the necessity to. “think different,” the requirement to “break the rules” and the necessity of disruption.
  • The emotional and rational theories of advertizing
    It would be more than fair to suggest that the advertizing industry has been low on many of the critical signs over the past decade. As an industry, it lacks the ring of confidence and its stocks of conviction are low. One reason for this low state is that the advertizing industry might have been wrongly convened of exactly what advertizing is capable of.
  • Learn new expressions to expand your written language
    You have your keyword list that tells which search phrases searchers are searching for when they search for your site and your product, but you may require some inspiration to insert flavor and improve conversion. I have collected some words that I trust will inspire you.
  • New terms = superior web copy = higher conversion
    You have your keywords that tells which search phrases searchers are looking for when they search for your home page or/and your product line, but you might want some brainwaves to insert flavor and improve conversion. I have put together some words that I expect will inspire you.
  • Learn new words to improve your web copy
    You have your keyword list that says which keywords searchers are searching for when they search for your web site or/and your products, yet you may want some inspiration to insert flavor and improve conversion. I have composed some words that I trust will inspire you.
  • Learn new words to expand your written vocabulary
    You have your keyword report that tells which words searchers are looking for when they search for your website or/and your products, however you might want some inspiration to add flavor and improve conversion. I have put together some words that I trust will inspire you.
  • Simplicity = success
    In advertising you put across information to your prospects with the intention of increasing your market share. However, the question is how on earth do you get your message through? There’s so much rival noise already troubling your prospect in such a cluttered world.
  • Convince better
    You have your keywords that tells which words searchers are looking for when they search for your home page or/and your product line, yet you might require some stimulation to insert flavor and improve conversion. I have collected some words that I wish will inspire you.
  • New terms = superior web copy = higher happier boss
    You have your keywords that says which search phrases searchers are searching for when they search for your site and your product line, but you may want some ideas to insert flavor and improve conversion. I have put together some words that I anticipate will inspire you.
  • The shock of love on trailers
    I started to talk about love because of one big question that would not go away. What comes after brands? Brands have had a dream run pushing the global economy. They have defined and grown marketing by enhancing its complexity and scale. They have spread out around the globe and come back home again.
  • The wind of love on public relations
    I started to talk about love because of one big question that would not go away. What comes after brands? Brands have had a dream run driving the global economy. They have defined and grown marketing by increasing its complexity and scale. They have spread out around the globe and come back home again.
  • The impact of Skill on promotion
    Before I start, I’d like to ask a few questions:
  • The importance of negativity in promotion
    In this post I try to spotlight some negative expressions we use in our day to day life and present how they can be related to the advertising world.
  • New expressions = improved web copy = higher conversion
    You have your keywords that says which keywords searchers are looking for when they search for your site and your products, but you may need some ideas to add flavor and improve conversion. I have put together some words that I anticipate will inspire you.
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