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Christopher Carter's Articles in Business

  • Custom Chocolate Awards
    Rewarding an individual or group for a job well done, with the perfect item, can be a daunting task. There are hundreds of different products that you can choose which include engraved wooden plaques, custom acrylic awards, medals and embroidered shirts. The problem for the recipient is often finding a place to showcase their award.

    Recently, we have seen a significant increase in the number of custom chocolate awards orders being placed by company’s and individuals to show employees or individuals their appreciation for a job well done.
  • Commercial Mortgage Interest Rates
    Commercial mortgage interest rates are a combination of the margin that the bank changes and the index that they use. For example if a bank quoted Prime (the index) plus 2% (the margin) you're actual or "effective interest rate" would be 7% (Prime is currently at 5%).

    Lenders use a wide range of indexes. On owner occupant transactions Prime is still very popular and is used much of the time. This is especially true with floating rate loans. The SBA 7a program still uses Prime for example. Commercial investment deals use a broad range of indexes. The treasuries are popular but each individual lender has their preferences. The index used is probably less important for the borrower than the margin that the funding bank uses.
  • SEO Prices – Realities and Myths
    Search Engine Optimization (SEO), the service, and SEO, what you actually get, unfortunately are all too often mutually exclusive to each other. The primary reason for this is confusion in the marketplace of what you are actually paying for. We all understand numbers. But the buyer, the website owner, does not understand what to expect:
  • Adverse Credit Business Loans - Easy Financial Access
    Having a multiple payment fault in a business person's name does not surprise anymore, as more and more such people have such history. Still, they can find adverse credit business loans on internet and pick up a suitable deal as per the terms-conditions. At the same time, it should be admitted that even these especial loans require the borrowers to win the lenders' faith in them.

    This can be done by proving that you are worthy of credit, implying that the business people need to produce all the documents of their trade in order to prove its repayment capability. Take a convincing repayment plan to the lender. As your FICO-score has plunged from acceptable levels of 650, make adequate efforts to first improve it to some extent. Also, take out copies of your credit report for ensuring that it has no errors.
  • Asset Based Financing, Alternative Ways of Financing, Large Commercial Real Estate Projects
    Traditional financing provides much needed funding to advance major commercial or other tangible projects, and it is particularly beneficial to companies that plan months in advance. But what happens when funding is required immediately or clients have minimal experience? Asset-based financing can help clients avoid the complexities involved with traditional financing methods.

    The Challenge
    Because of many lenders' strict guidelines, the types of large commercial projects they will finance are limited. These agreements involve formal appraisals, third-party reports and approval from loan committees. In many cases, clients also need previous experience or equity partners to qualify. The approval process is long, complicated and uncertain. Commercial financing may also involve last-minute surprises should the bank or financial institution change terms or pull funding altogether. Even with adequate assets, the project may not garner approval. Worse yet, a bank can call its notes due at any moment, because its lending guidelines may have changed or their investors or regulators may not be satisfied with the lending institution's choice of investments.
  • Accommodating Computer Density in the Workstation
    Managing horizontal cabling supporting an ever-increasing number of intelligent peripherals at, or accessed from, the workplace can be a challenge for a company’s IT personnel. Challenges can be particularly vexing in today’s open offices where cubicles can be moved or workstations added or changed almost on a whim in order to respond to new business requirements.
  • Commercial Business Loans - Help You Scale the Height of Success
    With the better chance to grow much more, a number of people prefer doing business. Now that you may need a good sum at such affairs, getting financial helps can be a good way to sail across the success route. Commercial business loans are easily available for such kind of purposes, where you can find any kind of your financial solution required by your business.
  • 90% Commercial Loans - Does This Really Exist?
    Business owners as well as investors are constantly looking for way to increase their rate of return. One of the quickest way to do this in the commercial real estate industry is buy property with as little down as possible.

    However banks and lenders make the rules and dictate what the minimum are for down payments. Currently as of this writing there are really only two viable options for straight 90% commercial loans. And those options are restricted to the SBA and a couple of CMBS lenders that are still in business. These loans are only for business owners and not for investors.
  • Weight Is a Critical Factor In Most Industries
    Weight measurement is one of the most common industrial processes, and is performed by a wide variety of industrial scales. Bench scales may be used to weigh ingredients for various types of formulation. Platform scales can weigh the contents of 55 gallon drums. Parts counting scales are used to weigh components, and calculate the number of components based on weight. Floor scales weigh incoming and outgoing shipments.
  • Secured Business Loan - Give Momentum to Your Business
    Business may be defined as an act of transaction between goods and money. A business can never be flourished without strong financial base. Most commonly, business run on credit. Manufacturing of goods, shipment and payment to the employee all are done prior to the payment released by party.

    A secured business loan ensures the smooth running of the company and bridge the gap of time between supply of the goods and its payment.
  • Commercial Loan For Your Hotel Property
    Getting a commercial mortgage for a hotel property is very similar to getting a commercial mortgage for an owner occupied commercial property with a few subtle differences. The driving force for the majority of most hotel income is the RevPar or revenue per available room. RevPar is most commonly calculated by multiplying a hotels average daily room rate (ADR) by it occupancy rate and is a key indicator of performance. Rising RevPar is an indication that either occupancy is improving; the ADR is increasing, or a combination of the two.
  • Commercial Financing with Bad Credit
    A wide range of small, medium and startup businesses with bad credit go for commercial loans. Commercial financing assists them to restructure their debts, preserve working capital, increase availability of funds, and reduce expenses.

    Commercial loans are usually given for a total period of 30 years. Bad credit commercial financing programs allow borrowers fast and flexible financing options. These are provided with low equity rates and far lower fees. Commercial financing with bad credit can be either secured or unsecured loans.
  • Do You Want Chocolate Novelties or Hot Chocolate?
    Nothing tastes better when the weather starts to warm than a piece of delicious chocolate from Choconet. The feeling that chocolate evokes is something few other foods can duplicate.

    There is one hurdle that needs to be cleared in order for the consumer to receive the product in perfect condition, and that is the packaging and shipping of your chocolate item.
  • Why I obsess over Web Standards
    I was recently reading an article on how Microsoft dropped the ball on developers and why several of them started to switch over to MAC OS X. Then I realized that the problem with Microsoft is that it represents the global large corporate mentality, mediocrity and lack of innovations. This is why Google is #1 and this is why no matter how much money a large company throws at the small competition, they can’t keep up.
  • The Art of Brokering Commercial Loans
    Doc's Secret # 2: Biggest Mistake of the New Commerical Broker

    I take many calls each day as "The Money Doctor". I receive tons of calls from broker's around the country. These are all good, honest hardworking people. Many of these calls could have been avoided because the beginning commercial broker is not aware of the proper and proven operating strategies.
  • Optimum7 Introduces SEO Copywriting Services
    Optimum7 is pleased to announce the addition of SEO Copywriting Services for its clients. Search Engine Optimization (SEO) is a service that promises to deliver high search engine rankings for targeted keywords. However, achievement of high rankings, particularly for highly competitive keywords, on the major search engines of Google, Yahoo and MSN requires a continuous stream of highly relevant and engaging content. This content needs to be primarily textual content and published both on the website and promoted for publication (syndicated) throughout the web via thousands of online publishing vehicles.
  • Boost Office Productivity with Smart, Elegant Systems Furniture
    It “2007 Trends Recap” published in December, Today’s Facility Manager noted that “Furniture must always match the needs of the people working in a space, and the trends of 2007 reflected this necessity.” The article reported that there was a time when each employee within an organization had a dedicated work station from which he or she rarely escaped during the workday. This is no longer the case. With wireless technology and an increasing number of people taking advantage of flexible work schedules, the offices of today barely resemble those that existed just 10 years ago.
  • Important Features of Platform Animal Scales
    The most important characteristic of an industrial scale is its technical specifications, including its capacity, its accuracy and its resolution. The second most important characteristic is the user interface. This is what allows the scale users to indicate the information they are looking for, and to have that information presented to them.

    There are a wide variety of industrial scales available for different applications. These include floor scales, platform scales, bench scales, parts counting scales, cylinder scales crane scales, and many others. Most of them are based on the same technology, that is, strain gage load cells. Therefore, the technical specifications are going to be quite similar among the high quality brands, such as Arlyn Scales, among others.
  • To Outsource or not to Outsource? SEO and PPC Most Asked Question!
    It’s a legitimate question and has always been. “Should I outsource my Internet Marketing or do it in house?” In my career of almost 8 years, I’ve been asked this question many times. The answer is; it depends

    Every owner, manager or decision maker wants to select the best solution for his business. However, sometimes that might not be an easy task. There are certain points that must be evaluated thoroughly before making a decision. Search Engine Optimization takes lots of time, effort and patience. I believe it’s in the best interest of companies to outsource online marketing to reliable firms with years of expertise. Here are some very logical reasons why;
  • Why Put Your Logo in Chocolate
    In this day and age everyone wants their product or service to stand out amongst the competition. Logo-branding an edible promotional product is one of the many ways to accomplish this. Companies have their names personalized onto practically everything from pens and tee shirts to mugs. Clients and prospects will often collect many of the giveaways at a specific event and then dump them into a drawer, never to be seen again.

    Why not try using delicious personalized chocolate for your next marketing campaign, or event. At your next trade show or corporate function, try handing out personalized Belgian Chocolate coins or foil wrapped chocolate squares with your logo and website printed on the wrapper. If you go cold calling door to door, our customized chocolate business card in a flip top box with your printed card attached, makes for a great conversation piece and gets you in the door when a conventional business card gets filed in the circular file under the receptionist’s desk.
  • Commercial Loan Processing Explained
    It is important to understand the process behind commercial loan processing to gain an insight into how a financing institution assesses and decides on whether or not a loan is granted. While commercial loans provide an attractive source of income in terms of interest, lenders exercise a lot of care in evaluating borrowers to ensure that funds lent out are recovered along with the earnings.
  • Not Using These 18 Steps to Generate FREE Traffic?
    This is my version of an article named “10 Steps to Generate Free Targeted Web Traffic”, I have edited and update it to included new techniques and eliminate items that are no longer relevant.

    Update with 8 more FREE traffic generating techniques.

    This is a guide to help those on a budget and/or do not want to spend money on advertising, but still want to generate huge amounts of traffic. You now actually can have your cake and eat it too.
  • How to Keep Marketing Costs Low During an Economic Downturn?
    It is not a secret anymore; nor a gossip. We may not be technically in a recession yet (2 straight quarters of GDP negative growth) but we are certainly experiencing recessionary conditions and psychology. How can we not with the constant drum beat of negative news played over and over again in the media. We are on the edge of recession in the US and everybody feels it. Dollar is down, oil is up and profits are falling. Banks are losing billions of dollars and a lot of businesses are going bankrupt. So, how can we keep conducting business and acquiring clients without losing our focus and keeping patient?
  • Commercial Loan Refinancing and Financial Funding
    Commercial loans once acquired are often never reexamined to insure that the best financing value has been negotiated. It is an understatement to say that the business world is dynamic and economic conditions are always evolving. Changes often occur that might indicate the need for the reevaluation of a company or individual position with respect to commercial loans. There are several important reasons that might cause one to consider refinancing of a commercial loan. A few of these reasons are enumerated below;
  • The Better Office Cubicles Manufacturer
    Office cubicles, much criticized, mocked, and demonized, are still the wave of the present and the future in modern office design. Last year, office cubicle sales reached $ 4.4 billion, representing 36% of all office-furniture sales. Office cubicles are just right when designed and manufactured with careful attention to style, ergonomics, functionality and productivity. Customized office cubicles are ingenious inventions allowing people to enjoy privacy while communicating with co-workers and exchanging ideas.
  • Professional Web Analytics Services
    Web Analytics is the study of the interaction of web users with a website. Optimum7 pays close attention to Web Analytics Data as this information can well prove to be the difference between making money and losing money. The data is collected from the interaction of users and then displayed as reports to draw business conclusions from.
  • How to be green with Office Furniture
    The typical office is the last place that you could think of to go green, but you might need to rethink. Today, companies are going green not only to create a healthy work environment for their employees but also to increase their profits. They are hiring environmental officers to help them benefit from the”green wave.” These companies recognize that if your office does not conform to environmental standards, it will become increasingly difficult to attract business and retain a dynamic, ever-changing, and diverse workforce. If you are not promoting sustainability, you might be doomed to fail before very long.
  • How to Dominate a Niche Category
    This quick tutorial is an overview of the most common way Internet marketers have been able to control a niche category online. When entering a new niche/industry online, the path most website owners take is create only 1 site and build upon that site over time. Most “gurus” know this creates some common problems. The biggest problem is competition: 1 versus thousands/millions of other sites in the industry.
  • Office Cubicles and the Workplace
    Today, it is hard to think of a workplace without office cubicles. Office cubicles are the sine qua non of workplaces. Office cubicles allow businesses to relocate, reconfigure, and modify their floor plans instantaneously. Leading modular office systems manufacturer, MAiSPACE, revolutionized the contract furniture industry by introducing office furniture products that, through fine craftsmanship and intelligent design, provides the solution to your workplace challenges.
  • Why You Need to Understand Latent Semantic Indexing
    Latent Semantic Indexing (LSI) is the underlying root of the entire major search engines' algorithms. There is a complicated Wikipedia version here
  • RSS Feeds and How it Can Bring Your Site Traffic and Sales
    So, what is RSS? (Really Simple Syndication) That must be one of the most often-asked questions we get from our clients. It’s very normal for individuals to dismiss an idea or "glaze over" when they hear aterm such as "RSS" because they basically do not understand what it does.
  • Office Furniture California
    Getting all new custom office furniture can be exciting and also bring about a sense of accomplishment for any business. Many measure a company's worth by first impressions, and it is important to make a good first impression on clients, customers, and even employees. While purchasing office furniture, it is important to consider workplace as “workplace culture” as well as employee trends. This helps maintain and promote a healthy work environment. When purchasing furniture, one needs to think about the company's mission and the feelings the company wants to promote. If a company wishes to create a formal and professional office culture, it should purchase rigid furniture, whereas, if a company hopes to create a more relaxed workplace, it could invest in more creative styles. At MAiSPACE, we have designed state of the art desks and cubicle walls, which keep employees isolated and help to promote individualism. We also have developed, by contrast, shared office spaces and lower cubicle walls, which would help to create a more relaxed atmosphere and encourage a higher level of teamwork.
  • Innovative Ideas? Business Loans Are Your Answer
    New businesses come and go every day and innovation is part of each of those new businesses. Starting a new business takes conviction and guts but it also takes money. So if you have got an innovative idea that you want to see turn into a prosperous business but you don't have the financing you need then it's time to explore small business loans to see your idea come to life.
  • Health Benefits of Chocolate from Choconet
    How can chocolate benefit your health? Chocolate is, and has consistently been one of the most popular treats in the world over the past last few hundred years. The myth that surrounds chocolate is that if it tastes that good, then it must be bad for your health.
    But the surprising reports from the medical community is that this decadent treat actually has a number of important health benefits, especially if you choose your chocolate intelligently.
  • Let Your Business Fly High With Commercial Loans
    Every triumphant business gets expanded itself, they are not prearranged. If you believe in this saying, you cannot turn into a successful capitalist unless all the circumstances and stars are on your part only. Anyhow, a dominant business is always regimented and well-funded. Various economic experts and luminous business brains take rigorous care of all the under and over investments. The earning per share is generally high and all the human sources are provoked enough to do everything for the business and earn more than estimated for every share. This is a vision that every small and big corporates envisage.
  • How To Apply For Commercial Loans
    The moment you make a search for commercial loans, you will be amazed by the various types of commercial loans that would be available for you. As a first-timer, it is natural that you are quite perplexed by this diversity, however a little bit insight will show that it is not so difficult to apply for a commercial loan. The best approach is restraint. In other words, do not be beleaguered by the variety…instead, use the present value of money concept to zero down on a particular commercial loan. In this way, you can reduce the interest rates and all applicable fees to a common value by discounting them to the present.
  • Discount Office Cubicles From Maispace
    Looking for discount office cubicles? You are in the right place. MAiSPACE is the leading office cubicle manufacturer and provider of innovative space planning and utilization tools and design services. We offer a full range of quality, easy-to-install-and-reconfigure discount office cubicles to help your company quickly and easily find the right workspace solution at the right price.
  • How Can I Refinance A Commercial Loan?
    Loans are available for everyone in need. You may be a salaried class person or a businessman looking forward to raise money on the basis of commercial premises. However, when you borrow money on fixed rates, you are devoid of any favourable changes that take place in the market like a fall in the interest rate. In such circumstances, you might want to shift the lender to avail of the benefits of lower interest rates.
  • Bi-Coastal Presence of Systems Furniture
    Increased sales growth caused the expansion of MAiSPACE’s east coast headquarters (see Newsletter Volume 7). MAiSPACE realized the burgeoning west coast market needed a local presence as well. “Our customers and dealers deserve to have the same level of attention and service as those on the East coast were accustomed to,” according to Mark Bassil, Vice President, Marketing. In early 2008, the company opened a new showroom and distribution facility in Garden Grove, California (Oranvge County), with a total of 37,000 square feet of operating space. Having established a proven business model on the east coast, MAiSPACE used the New Jersey site as a “blueprint” for the California facility. The new facility needed to function as both a regional distribution center and showroom with functional workspaces.
  • Financing And Refinancing Through Commercial Loans
    Business establishments all over the world need a proper channel of cash flow so that they can maintain regularity in growth and diversification. As it is rightly said, finance is fundamental to the growth of an old business and vital for any businessman to put the business planning take into action.

    Loans for business purposes are available by pledging commercial properties or by borrowing without supplying any security. In both cases, there are lots of differences like the loan eligibility, the rate of interest offered by the lender, the loan tenure and repayment conditions.
  • Incorporating Technology, Versatility and Design in Movable Wall Office Systems
    Office planning for today’s multitasked workplace environment requires a carefully planned and tailored blend of workspace layouts and floorplans to accommodate personnel employing a wide range of skill sets. Today’s new approach to office planning is a direct result of experience gained over the past decade. Throughout this period it has been dramatically demonstrated that one size does not fit all when it comes to fostering workplace productivity and employee morale.
  • Working Capital Loan - Business Funding Was Never So Easy!
    To define a working capital loan in the simplest terms, one might say that it is a loan whose purpose is to finance everyday operations of a company. Anybody who has ever owned a business, or is running one currently, would know that a business often faces an urgent need of funds to keep operating smoothly. It may also find itself in need of funds in order to expand and grow. Under such circumstances, a working capital loan can be a veritable life saver.
  • Maryland Commercial Mortgages - United States
    Commercial mortgages are mortgages that are provided by commercial lenders, generally at a higher rate than a domestic mortgage. There are a number of benefits of commercial mortgages. It helps to retain ownership of property to the borrower. The lender is only allowed to get an interest return on its mortgage and not a percentage of ownership that an investor would expect. Interest payments on mortgage are tax deductible and are made with pre-tax money.
  • Cold Calling With Chocolate!
    Trying to procure new clients has always been a challenge for the average sales person. Knocking on doors and trying to get past the receptionist to see the person who makes the buying decisions is almost impossible. The receptionist is instructed not to allow you to see the buyer without an appointment, and to never give out the name or direct telephone number of the individual who makes the buying decisions. This is where you need to be a little creative to get the name and valuable appointment to make your presentation.
  • Online Branding - Style or Substance?
    If I had to pick just one, it would be substance. When I refer to style, I am limiting the definition to items such as logo, name and title, public relations, advertising. While these and more are all important factors in creating a look and feel for your online visitors, they are all clearly secondary to substance.

    So what do we mean when we speak of substance? Substance, in its essence, refers to those elements that create a lasting impression, a unique and lasting “user experience.” In the real world of bricks and mortar, we can all quickly name scores of successful brands. They all have one thing in common … a distinctive and easily recognizable customer experience that is repeatable interaction after interaction, transaction after transaction.
  • Budget-Friendly Systems Furniture for School Administrators
    The “teachers’ room” of yesteryear has come a long way from a hideaway to get away and have a cup of coffee. Today’s faculty rooms and regional administration centers are built around modular “intelligent” furniture systems served by local and wide area networks (LANs and WANs) designed to facilitate communication and collaboration necessary to manage the K-12 and beyond educational process. They also must be flexible enough to handle ongoing floor space reconfigurations and adopting new technology.
  • How Great Office Cubicles Designs Adds To Productivity
    Office cubicles offer privacy and a degree of protection from distractions in and around the office workspace. As opposed to a having work desks lined up in rows, facing one another, cubicles were developed to provide each employee with his/her personal workspace. This helps the employee focus better on his/her work and does not subject them to being exposed to other employees and the office environment in general, which could be full of sounds and distractions not conducive to the optimal performance of an individual.
  • Advances in Industrial Scale Technology
    Industrial scale technology has been fairly stagnant for a number of years. The predominant technology has been strain gage load cells. When increased accuracy is required, magnetic force restoration, also known as magnetic force motor transducers are used. The disadvantage of force restoration is significantly increase cost. Recently, though, Surface Acoustic Wave (SAW) scales have been introduced by Arlyn Scales. These Ultra Precision scales provide the accuracy of force restoration at a much lower cost.
  • Content is King, Traffic is Supreme
    "What should I put on my website?" That is the question I receive mostly from newcomers. The answer is very simple, content. You have to give your visitors and prospects a reason to go to your website, and keep going to your website.

    The Content Thou Art King

    The website's information; text, images, videos, audio, and other data are the content elements you provide. The flavor of the content should be unique, and entice the visitors to get involved in your website. The style of your writing, content will portray a personality in itself and provide flavor to your website.
  • How Top Management Can Increase its Revenue
    Recently I read a great article about tapping into the hidden potential of the IT department, and it got me thinking about all the ways past employers missed opportunities towards improving customer satisfaction, internal productivity, product development … simply by “boxing me in” as the “IT Guy.”
  • Paid Search Management and Pay Per Click Explained
    Paid Search Management is a search engine marketing method where the advertisers pay for every click the network brings to their sites. This method of online marketing has become hugely popular with the introduction of Google Adwords.

    The early form of Paid Search Management started with banner ads and advertisements on specific industry sites. What makes Adwords so successful is that it’s a lot more targeted because your Ads will only appear if somebody searches for it
  • Quality Score – in the Google Algorithm
    While organic listings are based on relevancy alone, as evaluated and rated by Google’s algorithms, paid search, more specifically, paid search listings also are controlled by relevancy. This may seem counterintuitive when thinking of Paid Search. Paid Search by definition involves a bidding process specific to keywords and basic logic would indicate that the highest bidder would get the highest positions within the Paid Search Listings. However, Relevancy is the most important factor for Google, even as it applies to Paid Search. Google invests billions to make their results more relevant and this extends to its major profit contributor, paid ads.
  • Properly Weighing Industrial Gases
    Liquefied gases are used throughout various industrial processes. Nitrogen and other gasses are often provided in liquefied form for cryogenic purposes. Liquefied carbon dioxide is used for the production of various chemicals, manufacture of fertilizers, plastics and rubber, use in fire extinguisher systems, carbonation of soft drinks, and a very wide variety of other applications. The semiconductor industry uses a number of other liquefied gases for the process of wafers and other applications. The welding industry is another large consumer of liquefied gases
  • Optimum7 Introduces Performance-Based Fees for SEO Services
    Optimum7 announces the adoption of a new type of fee structure that is contingent on actual performance. The plan is designed to provide Optimum7 clients with the peace of mind that fees they pay for Search Engine Optimization will now include a performance contingency. This contingency provides that any agreed-to keyword failing to rank on at least the 3rd page of the major Search Engines (Google, Yahoo, and MSN) will not result in these fees. No performance = no performance-based fee. The fees start on page 3 and increase based on rank for positions 1 thru 30 for each of the 3 major Search Engines.
  • Call Center Systems Furniture: Making Work Stations Worker Friendly
    Finding qualified personnel to staff call center help desks is increasingly challenging for companies selling and servicing high-technology products or offering professional services such as credit counseling. Call center personnel must be highly trained as well as motivated to provide timely, courteous service across a wide variety of customers and business segments. Ongoing training and employment incentives, while crucial to maintaining a quality call center staff, are only part of the solution to running a successful business. Also needed is an atmosphere conducive to hiring and retaining the staff.
  • Large Floor Scales Are Available To Implement At Different Situations
    There are many different situations that require weighing large amounts. There are also a number of different sizes and capacities of Large Floor Scales available to implement these different situations.

    One of the most common applications is weighing pallets for outgoing shipping or incoming receiving. One of the most standard pallet sizes is 40” x 48”. So one of the most standard Large Floor Scales have a platform size of 48” x 48”, making it very easy to place the pallet on the platform. A typical scale capacity is 5,000 lb, with a weight readability of 1 lb. Other capacities are also available, such as 2,500 lb, 10,000 lb and 20,000 lb.
  • Office Cubicles, the invention of Robert Propst
    Cubicles were invented 40 years ago by Robert Propst. It was a path breaking invention that changed the way we perceive the workplace and redefined the rules about what the office should look like. Cubicles transformed the office dramatically. Once demonized, mocked, and criticized, cubicles are still with us, and it doesn’t seem like they are going to disappear in the near future. Last year, office cubicle sales reached $ 4.4 billion, representing 36% of all office-furniture sales.
  • Internet Marketing Submissions
    Submissions involve the transmission of certain targeted information pertaining to your website and business across the web primarily related to increasing the promotion value of your website as measured by online presence and, more specifically, search engine presence. There are several different kinds of submissions that Optimum7 includes in its SEO services all aimed at improving the visibility / search engine rankings of the website. The following Optimum7 sub-specialties are all essential to achieving maximum search engine performance:
  • The Industrial Process of Weighing
    The industrial process of weighing is truly found industry wide. It is used in shipping and receiving. It is used for chemical formulation and drum filling. It is used for mixing, batching and dispensing. Parts counting is often done by weight, when identical items are being counted.
  • Ecommerce Systems and Packages
    Ecommerce is the business of selling products and services on the internet. Since the introduction of banking transfers back in the 70’s, Ecommerce technology has developed rapidly. It was mainly referred to as “Electronic Commerce” then. It evolved to what we know as “Internet Business” today after the introduction of World Wide Web in the early 90’s. Retail business was limited to local stores, shopping centers, mail order and phone order up until the 90’s but Ecommerce changed all that. Doing business online enables you to reach millions of people without the bricks and mortar.
  • Personalized Chocolate Gifts
    Many Fortune 500 companies have turned to Choconet for their personalized Chocolate Gifts. Johnson & Johnson, IBM, Hilton Hotels, Verizon, and Frito Lay are just a few clients who we have worked with.

    What is the appeal of personalized Chocolate? For the recipient, the appeal is obvious: nothing satisfies a sweet tooth like High Quality Chocolate. For your company, the appeal is perhaps not as obvious, but certainly more rewarding. Personalized chocolate gifts, when provided by a first –rate supplier, can function as superior promotional tools. The track record of Choconet, one of the industries most respected suppliers of savory custom chocolate novelties, is prime evidence of this.
  • Elements of Design in Systems Furniture
    First impressions play at least two roles in a successful business enterprise. Good first impressions send the message “this is a successful firm” to prospective customers. Good first impressions send the message “this company cares about its people” to prospective employees.
  • Conversion... The Real Bottom Line
    Search Engine Marketing, whether its Organic SEO or PPC, even spectacularly done, is limited to getting searchers to find you and land on your home page, a specific landing page or another internal page that is most relevant to the search performed. It does not equal CONVERSION.
  • Include Installation Ease when choosing Office Furniture Systems
    Executives responsible for purchasing decisions involving new or expanded office furniture systems quite naturally get caught up in colors, styles and designs. And so they should, for these are the visual elements of the purchasing decision – what staff and visitors see when working in or visiting their organizations.
  • Websites and User Friendly Web Designs
    FIVE SECONDS … that’s how long you have to capture the attention of a website visitor. Does your website engender trust, credibility and reliability within 5 seconds? Site visitors are impatient people seeking immediate gratification … they want to ooh and ahh … even before the page is fully loaded.
  • What is Social Bookmarking and Why is it a Useful Marketing Technique?
    Social Bookmarking is the flagship of the web 2.0 movement. The basic concept behind social bookmarking is similar to “Add to Favorites” or “Bookmarks” that you are most familiar with using your web browsers like Firefox or Explorer. The bookmarks you create are stored on your computer though. Social bookmarking allows you to store the information online, so you can access it anywhere, anytime. The difference is that when you bookmark a page within a social bookmarking system, you are allowing your bookmarks to be seen across the web.
  • MAiSPACE Systems Revolutionized The Contract Furniture Industry
    For smart buyers and facility planners, MAiSPACE has become synonymous with value in systems furniture. MAiSPACE offers high quality and award winning features at up to 40% less than the major manufacturers. Nowhere else can you get exceptional design, technology features, and low cost. No contract furniture manufacturer can match their quality at their price points...It’s that simple! This innovative product line was developed with the industry acronym of “Modular Architectural Interiors” (MAI) as its motivation. “When planning your office interior, you have to realize you ARE going to change at some point.” says MAiSPACE vice president Mark Bassil, "You have to purchase a modular product that can do it easily and still be architecturally sound which is the premise of MAiSPACE. This improves your flexibility moving forward while reducing costly installation and reconfiguration time. It also diminishes the need to buy new parts every time modifications are made."
  • Incorporating Technology, Versatility and Design in Movable Wall Office Systems
    Office planning for today’s multitasked workplace environment requires a carefully planned and tailored blend of workspace layouts and floorplans to accommodate personnel employing a wide range of skill sets. Today’s new approach to office planning is a direct result of experience gained over the past decade. Throughout this period it has been dramatically demonstrated that one size does not fit all when it comes to fostering workplace productivity and employee morale.
  • Advances in Modular Office Furniture Systems
    Today, modular open office panel systems are offered by a variety of manufacturers. Office managers and planners are confronted with a bewildering array of designs and price options. Purchasing decisions have grown more complex with the need to accommodate the massive increase in intelligence being accessed by employees. The term “computer-intensive workspace” describes a totally different environment than that of 30 years ago when a telephone, electric typewriter or shared word processing systems comprised office technology.
  • Accurate Weight Can Mean Many Different Things
    For industrial purposes, accurate weight can mean many different things. When weighing a box for shipping by parcel service, it is only necessary to be accurate to the nearest pound. For this purpose, a scale should be chosen with at least four times this accuracy to avoid always “rounding up” to make sure the correct weight is not under reported. This will typically save 1 lb of extra reported weight in 50% of the packages shipped, or on average, ½ lb per package. It is evident that with even a moderate number of packages shipped, significant savings can result. Nonetheless, bench scales with accuracies of ¼ lb are not considered to be very accurate.
  • Optimum7 Internet Marketing Services
    Optimum7 is an Internet Marketing Company. Internet Marketing is broadly defined as the marketing of products and services using online strategies and techniques to create awareness, visibility, easy access to information, and the necessary communication and utilities to actually transact business.
  • Exercising Due Diligence
    Having examined their requirements and satisfying themselves that category 6 cabling is the best solution to their network requirements, office planners should prepare themselves to evaluate the offerings of various vendors’ responses to an RFP. This will equip them to sort through various marketing hype and find out if, indeed, the proposed components deliver a network that is up to spec. Here the key word is components. There are several that together make up the office LAN. In addition to the cabling itself, there are connectors, jacks, patch cords and other components that contribute to connectivity.
  • MAiSPACE has become synonymous with value in systems furniture.
    For smart buyers and facility planners, MAiSPACE has become synonymous with value in systems furniture. . Why MAiSPACE? Because they offer high quality and award winning features at up to 40% less than the major manufacturers. Nowhere else can you get exceptional design and technology features, and low cost. Maispace believes no contract furniture manufacturer can match their quality at their price points. It’s that simple. This innovative product was designed with the industry acronym of “Modular Architectural Interiors” (MAI) as its motivation. If you’re going to change - and you are- a modular product should do it easily and yet be architecturally sound. This gives you flexibility and strength. It reduces costly installation and reconfiguration time. And you don’t need to buy lots of new parts (and inventory the old ones) every time you make modifications.
  • Optimum7 Custom Work
    As Internet Marketing Experts, and through our consultative processes, we have often encountered unique issues, problems and opportunities, that fall outside of the definitions of our services as described throughout our website.
  • Optimum7 Consulting
    Optimum7 Consulting is much more than a stand-alone service. It is the way we do business throughout all of the processes and collaborative efforts we are engaged in with and for our clients.

    Consulting begins with understanding and understanding begins with listening and listening begins with questions. So it is questions that really begin the consulting process to understand the clients past and present situation, the business and marketing objectives, the present and future expectations, the budget to accomplish the objectives, the timeline involved towards accomplishing these goals.
  • An Introduction to High Performance Office Cabling Systems
    The massive increase in intelligence being accessed from the workplace puts severe demands on office planners and managers as they work to resolve two somewhat conflicting objectives. On one hand they want a robust voice and data cabling system capable of accurate high-speed transmissions and to avoid network down time that can be extremely costly . On the other hand they must accommodate an increasingly dynamic and constantly changing workplace where ongoing moves, adds and changes (MACs) to work areas reflect a trend toward office reconfigurations that best support the types of work being done. These MACs traditionally meant disruptions to the workplace as cabling systems were taken down, rerouted and reconnected to serve a revised floorplan.
  • Internet Marketing, A Marathon, this is not a Sprint
    Ever get the look …The look when discussing intrernet marketing and its potentialwith clients. The look that says “what are you talking about?” The incredulous look about what it really takes to be successful marketing on the internet.
  • College Loan Corporation Consolidates into Elegant MAiSPACE Quarters
    College Loan Corporation, headquartered in Poway, California, is a top 10 student loan provider, managing more than $10 billion in student loan assets. When the company consolidated several locations into a leased 135,000 square foot renovated warehouse it worked with interior design and strategic planning firm ID Studios and MAiSPACE dealer Integrated Commercial Environments LLC. The goal: to provide a vibrant new workspace for a predominantly young staff operating the company’s 24x7 call center and supporting departments.
  • Knobbe Martin Case Study of Office Furniture
    Knobbe Martens Olson & Bear LLP, one of the largest intellectual property law firms in the U.S., recently moved into its 140,000 square foot corporate headquarters in Irvine, California.

    MAiSPACE was there, dressed as custom cherry veneer workstations for 212 administrative personnel.

    MAiSPACE dealer/distributor Vertex Business Interiors, Tustin, CA, teamed with Knobbe Martens' Newport Beach-based architectural and design firm Gensler in creating the custom designed workstations to blend in with walls, bookshelves, and other furnishings throughout the 6 floors of office space.
  • About Optimum7 Internet Marketing Company
    Optimum7 is an Internet Marketing Company based in Morristown, NJ with offices in Miami, FL. Our primary focus is helping small to medium sized businesses achieve online marketing success.

    Our clients come to Optimum7 after failing to achieve their marketing objectives online and offline. The most common thread is that after designing and launching the website, the leads and / or the online sales that were expected just didn’t materialize
  • How To Properly Weigh Volume With The Right Scale
    One of the most common tasks is to fill a number of containers with the same amount of material. These containers come in many shapes and sizes. They may be as simple as a cardboard box. Or they may be large cartons or even totes. For liquid or powdered materials, they may be pails or drums, or larger tanks. Liquefied gases may also be filled into tanks or cylinders.
  • Find The Right Pay Per Click Management
    Optimum7 Pay Per Click Management focuses on the sales and profitability of our clients’ websites. Our clients come to us for this service because they are seeking a focused approach to online advertising. Often these same clients wish to “bridge the gap” while Optimum7 SEO services are developing organic listings. The fact is that 30% of consumers and as much as 50% of businesses actually trust as first choice and/or click on the Sponsored Search Results in Google. This fact alone makes it critical for a well-defined, well-managed Pay Per Click strategy.
  • Finding the Perfect Open Office Furniture
    With the advent of ever increasing cost for commercial real estate, companies seeking to reduce or minimize overhead have had to try to efficiently accommodate their employees in smaller work places. The architectural solution is the open office. When open office furniture was introduced in the 1960’s, buildings were generally designed and constructed differently. Much of the average office facility was laid out with a series of walled, widowed offices, interior conferencing areas and strings of long connecting, corridors. Smaller, open administrative bullpen areas were filled with desks back to back, giving workers little “working” space and no privacy. The design became too expensive and was resistant to change. Open office furniture became the conduit for new building design.
  • Wood Office Furniture For Your Office
    Perception is everything. The way people view your company, your abilities and your facility can influence their decisions about who they do business with. Success is at the core of that perception. That is where wood office furniture plays a role. Whether you use it in your reception area to welcome visitors, your conference and meeting rooms or your private offices, its appearance conveys one thing. Success. The solid feel and warmth of wood office furniture paints a picture of your organization that you work hard, achieve your goals and take pride in your work space. You are the kind of organization people want to work with and work for. To enhance both the look and efficiency of your work environment, MAiSPACE offers a beautifully designed, free standing wood office furniture collection, MAiOFFICE. This product collection features modular pieces that fully integrate with the MAiSPACE system to deliver the complete office at a budget friendly price point.
  • OFFICE CUBICLES and CRAFTING THE RFP
    The following paragraphs describe considerations that should go into crafting an RFP (Request for Proposals) to office furniture dealers and distributors supplying technology-compatible modular office systems. Managers may place more weight on certain considerations over others, but should insist that their vendors strive to meet all of these desirable features.
  • Why Are Google Shares Soaring?
    To understand the success and the focus of Optimum7 Internet Marketing you need to know the answer to this question. It speaks directly to the understanding of the long used phrase “the power of the internet.” What is the power of the internet? Why is Google so important? Why is the stock price $700 per share?
  • Smart and Beautiful Office Furniture
    ScienceFirst has achieved success in the medical field by helping clients work smarter through an integrated marketing and education process. Naturally, they would make similarly wise decisions when it came to furnishing their own, new facility in Northern New Jersey. With a limited construction and furniture budget and high aesthetic expectations; every dollar had to be used wisely.
  • Understanding The Right Systems Furniture Configuration For Your Company
    While a facility, on its own, can’t make a firm successful, a short sighted or unhealthy work environment can hinder productivity. Systems furniture was introduced to give corporations the ability to positively impact their productivity and profitability through the use of well designed products that successfully target office planning issues.
  • Moving On Up, While Keeping Cost Down for Office Cubicles!
    When Monarch Health out grew its existing space in Technology Park in Irvine California it decided to lease an additional 24,000 square feet in the same development. "We didn't want to risk loosing any employees with the move and the Park's central location with the proximity to Interstates 5 and 405 has worked well for us," according to Tom Wilshart, Office Administrator for Monarch Health.
  • Determine If You Are In Need of These Drum Scales
    Drums of chemicals must be weighed for many reasons. The gross weight may need to be known for shipping purposes. The net weight may be needed for inventory, or to determine usage in some process. Formulation may actually take place in the drum, where a variety of ingredients are combined to produce the desired results.
  • Internet Marketing, A Marathon … not a Sprint
    Ever get the look …The look when discussing intrernet marketing and its potentialwith clients. The look that says “what are you talking about?” The incredulous look about what it really takes to be successful marketing on the internet.

    Internet Marketing is nothing short of a big race. If you are a brand new website, your competitors already on the web are already ahead of you. If this race were across the United States and we are all trying to get to California from New York, your competition can be anywhere from Ohio to Nevada. So by the time your website is created and launched, your competition still holds a wide advantage in the “race to California.”
  • The Birth of Office Cubicles
    It started back in the sixties. For decades, before the birth of the office cubicle, offices had been designed around the hierarchy of “boss vs subordinate. A typical commercial floor plan showed rows and rows of desks surrounded by a series of small, private offices. Support workers were visible and vulnerable to distraction. There work area was devoid of personalization and ignorant of personal work style.
  • Integration of Style and Value within Modular Office Cubicles
    At MAiSPACE, we have integrated style and value with modular office cubicles that look and work great in any work environment. We provide a wide range of modular office cubicle products that are easy to configure to fit any office environment and manufactured with the highest industry standards in office furniture.
  • Counting by Weight – Industrial Scales
    One of the most standard problems found in industry is determining the number of parts in a batch. This is the case for hardware, electronics, plastics, pharmaceutical, and virtually every other industrial application. The usual alternatives are counting by hand, “electric eye” types of machine counting, or when possible the preferred method of counting by weight.
  • High Quality Alternative To High Price Office Furniture Systems
    It wasn't enough for us to provide clients with a low cost, high quality alternative to high priced office furniture systems. We also invested in a service program that allows our relationship to grow as you do. We'll meet your needs today. And we keep on meeting them. "At MAiSPACE we are proud that what differentiates us and our distribution network, is our superior level of in-house support services and a team of dedicated professionals," says Mark Bassil, MAiSPACE co-founder. "Whether you are a small or mid-size company making a major furniture purchase or a large corporation looking for new global furniture standard, MAiSPACE service is second to none."
  • Optimum7 Offers Customized Internet Marketing Solutions
    Optimum7, based in Morristown New Jersey with offices in Miami Florida, offers highly customized internet marketing services for small to mid-sized businesses (SME’s). The company offers online visibility programs to get their clients found on the Internet Search Engines such as Google or Yahoo.
  • Weight Plays a Critical Role in Most Industries
    Throughout most industrial environments, weight plays a critical role. Many commodities are purchased by weight. Most mixing, blending, and formulating processes are weight dependent. Shipping and receiving is weight related. And sales are often based on weight.
  • It's Getting Better All of The Time
    MAiSPACE, recognized for years as the leading low cost, high quality alternative to high priced office furniture systems, has recently made significant strides in creating the ultimate mid-market furniture package. Now, in addition to their value driven MAiSPACE system and its less expensive cousin, MORSPACE, MAiSPACE is bringing custom wood options, freestanding wood furniture and ergonomic seating to their target audience. "Our goal," says co founder Mark Bassil, "is to not only give the end user a great looking, highly functional product group at a price he can afford, but to also allow them to maintain their standard of excellence and aesthetic within any budget. Small to mid-size companies now have the advantage of buying and looking like the big guys."
  • Robert Propst Breaks Ground in Office Cubicle Systems Design
    Office Cubicle Systems; In 1968, Robert Propst broke ground in office furniture design, with his path breaking office cubicle. It was a revolutionary invention, ahead of his time. The idea of office systems furniture or the office cubicle was a completely movable office where desks and counters could easily adjust to fit the user’s body and movements. A height adjustable workstation allows you to reach the documents and your keyboard while seated or full standing.
  • Delicious Custom Chocolate Coins
    One of the most innovative promotional strategies in the modern business climate relies on the ubiquitous “sweet tooth”. Today savvy business owners know that the originality of a marketing tool is half the battle. Personalized Chocolate Coins can be just what the doctor ordered for your company.

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