Brett Nordin's Articles in E-commerce - Right Article

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Brett Nordin's Articles in E-commerce

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Sales vs. Marketing This article is a short study on where marketing stops and sales begins. With an increasing demand for online purchasing, the line between these two processes has been blurred. Marketing, by the definition presented, may be considered the same as sales for online transactions. This forces a different view of the technology and robotics currently deployed by ecommerce businesses. Passive Income Business 101 This article discusses starting a passive or light-load income producing business online. There are many misconceptions about developing and living with this type of business. Leveraging existing relationships is discussed as well as outsourcing to minimize direct involvement. Exponential List Building with Viral Bait When list building campaigns become viral, the return on investment can be extraordinary. This article explores the anatomy of robotic list building and discusses the importance of choosing the right viral bait to promote a sales message.

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