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Brett Nordin's Articles

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  • The 6 Costly Misconceptions about Investing in Apartment Buildings
    The article discusses why real estate investors should consider apartment buildings as part of their portfolio strategy. 6 costly misconceptions about investing in apartment buildings are discussed.
  • Designing a Viral Marketing System for your Business
    This article teaches the reader about the critical components of a viral marketing campaign and mistakes to avoid. Viral marketing is defined and the components of successful marketing systems are outlined.
  • Passive Income Business 101
    This article discusses starting a passive or light-load income producing business online. There are many misconceptions about developing and living with this type of business. Leveraging existing relationships is discussed as well as outsourcing to minimize direct involvement.
  • Who Caused the Housing Bust
    With housing prices sliding the most in three decades, consumers are wondering who to point the finger at. This article discusses how financial engineering created a double edged sword that is now having a negative effect on the availability of money in the mortgage complex. Without money, the housing market will suffocate.
  • Investor Financing in this Crazy Real Estate Market
    This article guides real estate investors on the latest lending guidelines and recommends strategies for investing.
  • Sales vs. Marketing
    This article is a short study on where marketing stops and sales begins. With an increasing demand for online purchasing, the line between these two processes has been blurred. Marketing, by the definition presented, may be considered the same as sales for online transactions. This forces a different view of the technology and robotics currently deployed by ecommerce businesses.
  • Exponential List Building with Viral Bait
    When list building campaigns become viral, the return on investment can be extraordinary. This article explores the anatomy of robotic list building and discusses the importance of choosing the right viral bait to promote a sales message.
  • FHA Arizona: Slowing the Bleed
    FHA Arizona outlines how consumers, real estate professionals and builders can leverage Down Payment Assistance (DPA) programs and the FHA lending guidelines to stabilize property values and qualify more buyers to purchase a home. Proper wording for a purchase contract is provided.
  • Nouveau Marketing: Community Based Marketing to the Power of X
    This article discusses new thoughts on community based marketing and the challenges introduced by the internet for classic marketers. Included is a list of must-haves for any online business.
  • The MLM Dilemma: People Acquisition vs. Delivering Real Value
    This article describes the inherent business dilemma that Multi-Level-Marketing (MLM) companies face in order to be profitable and outlines the personal questions an entrepreneur should ask in order to determine if an MLM type business is right for them.
  • Perform Credit Repair Yourself
    This article identifies credit repair scams and how to avoid them. Credit repair can be done by yourself at a lower cost in a shorter period of time.
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